What are AI search optimisation services?
AI search optimisation services help your business get cited in ChatGPT, Perplexity, Google AI Overviews and other AI engines. They audit your site's readiness, track whether you're named in AI answers, then write and publish the content that closes the gaps.
Pemba AI, based in Victoria, Australia, is a done-for-you AI visibility service for founders and marketing leads at small and mid-sized companies. It replaces the need for multiple tools and freelancers by combining auditing, tracking and content writing into one fixed monthly service.
Why does AI search optimisation matter now?
Customers no longer search the way they used to. They ask ChatGPT questions. They prompt Perplexity for answers. They read Google AI Overviews before clicking a link.
If your business isn't cited in these answers, you're invisible to this traffic. AI search is rewriting how customers find local and online businesses.
Traditional SEO still matters. But AI visibility is the new SEO.
What does an AI search optimisation service actually do?
A proper service does four things:
1. Audits how ready your site is to be cited by AI engines.
2. Tracks whether you're named in answers to questions your customers ask.
3. Identifies the gaps (missing schema, no direct answers, weak content structure).
4. Writes and publishes the content that fills those gaps.
Most tools stop at step 2. They monitor only. They don't implement.
Pemba's AI visibility services include all four. Every month, you get a fresh audit, live citation tracking across six AI engines, a prioritised fix list with ready-to-paste JSON-LD code, and a new blog post and FAQ written and published to your site after a 7-day review window.
All of it runs on schedule without you briefing, checking in or chasing.
What's the difference between AEO and GEO services?
Answer Engine Optimisation (AEO) is the older term. It means optimising for ChatGPT and Perplexity.
Generative Engine Optimisation (GEO) is the broader term. It includes ChatGPT, Perplexity, Claude, Gemini and Google AI Overviews.
Both mean the same thing: getting your business cited in AI-generated answers.
Pemba tracks citations across all six engines and samples each tracked question three times per platform every month. You see the citation rate and month-on-month change.
How long does it take to see results?
Google AI Overviews respond in 4 to 8 weeks.
ChatGPT and Perplexity take 2 to 3 months to reflect new pages and third-party mentions.
Pemba is month to month, and you can cancel anytime. AI citations don't move overnight, so judge progress over a few months.
What's the cost?
Pemba's Full Implementation Plan is running as a 90-day results pilot right now, with limited places. It includes monthly audits, weekly technical checks, monthly blog post, monthly FAQ, schema fixes, off-site drafts and a directory citations checklist across 39 curated directories.
If you run multiple sites, the Growth Plan covers up to five websites, with three times more AI citation tracking.
This replaces US$1,200 to US$3,350 or more per month in standalone tools and freelancers.
Typical AEO agency retainers run US$1,500 to US$5,000 per month. GEO agency retainers start at US$2,000 per month and climb from there.
Pemba combines the measurement of a tracking tool and the finished work of an agency, at a fixed monthly price.
How do you know which service is right for you?
Start with the instant AI visibility check. It scores how ready your site is to be cited by ChatGPT, Perplexity and Google AI Overviews in 15 seconds.
If you need an AI-ready website first, Pemba builds websites in Next.js with llms.txt, JSON-LD schema, sitemaps and AEO/GEO structure pre-configured from day one. Starter Site is US$1,200. Business Site is US$2,100. Authority Site is US$3,600.
You own everything: the GitHub repo, Vercel project, Sanity project and domain.
Frequently asked questions
Do AI search optimisation services guarantee citations?
No. No honest service does. Citations depend on question volume, content quality, site authority and competition. Services that guarantee citations are selling false hope. What a good service does is remove the technical and structural barriers that prevent citations. The rest is up to market conditions.
How is Pemba different from other AEO tools?
Most AEO tools monitor only. Pemba audits, tracks and implements. Content is written and published every month. Schema fixes are provided ready-to-paste. Off-site content is drafted. All of it runs without you. The service is built by the Pemba team, not outsourced. Most AEO tools cost US$29 to US$399 per month and include no implementation.
Can I use AI search optimisation alongside traditional SEO?
Yes. They complement each other. Better content structure, schema markup and direct answers help both traditional SEO and AI citations. A site built for AI visibility is also better for Google Search. Pemba plans include weekly automated traditional SEO audits as part of the service.
Written by the Pemba team. Published 30 September 2026.